Paris Fashion Week showcases the pinnacle of fashion couture, from brands such as YSL and Loewe, and for the past few years Parisian based latex designer Avellano has presented their upcoming collections with this year being no different as the brand revealed their AW24 Ready-to-wear range.
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The new ready-to-wear Autumn-Winter 2024 collection further extended Avellano’s influence and presence in the latex clothing industry, showcasing a mature and confident range of garments, some of which were clearly “playing it safe” (such as loosely fitting shirts and trousers) whilst others pushed the boundaries of the material with astrakan effects on items such as the designers black blazer jacket. This texture somewhat masks the shiny nature of rubber but provides a versatility and acceptance many other latex garments struggle to receive.
With a pallete of blacks, whites and greens, garments were presented in both solid, textured and semi-transparent latex allowing for a collection to suit all occassions. But it was collaboration with an unlikely partner which caught much attention. The collection features a number of bomber and puffer jackets, which was created as part of an outerwear partnership with Europeran arm of American apparel company Schott. Although Avellano had long desired to investigate this category, independent development proved to be too expensive and difficult in the end.
The highlight of the AW24 show was, without a doubt, the appearance of Avellano muse Noah Cyrus who was recently featured on the French designers SS24 campaign as well a recent appearance in MARVIN Magazine. The finale ensemble, an off-the-shoulder gown with a 10-metre train, was her most stunning choice of clothing. This striking piece was made of latex which Avellano had thinned down to a satin-like appearance.
With designers such as Arthur Avellano raising attention of the material, it’s never been a more exciting time to be involved within the industry.
The entire collection can be viewed below:
Vogue France posted a video from the Autumn-Winter 2024 reveal over on their Instagram.
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