Since the purchase of iconic latex fashion brand Yummy Gummy back in late 2024, Se’tyo owners Yuki and Ruka have not only found a new ‘home’ to design and create their wares in Leipzig, Germany but have also begun production of new latex sheeting, as well as a huge catalogue of pre-made latex garments including dresses, skirts, leggings and shirts. With an already highly successful appearance at the the German Fetish Fair during May 2025, the second half of the year provided Se’tyo with even more opportunities to showcase their incredible creations, as well as launch some new exciting collections.
Join us as Se’tyo and Yummy Gummy owners Yuki and Ruka talk exclusively to Latex24/7 about their journey through the second half of 2025.
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When we purchased Rebecca’s renowned brand, it was our aim to “revive the colourful chaos of Yummy Gummy, re-engineer it with obsessive detail, and build a creative space where individuality, kink, couture, and subculture collide”, Ruka and Yuki tell us. A colossal part of the work for that re-design has been well under way for a number of months and so Se’tyo began the search for the ideal events to unveil the spoils of their effort and incredible commitment to achieving their goal.
After much deliberation and research, the duo decided on two of the most highly regarded and iconic alternative events on the annual calendar – Prague Fetish Weekend and Avantgardista. “What we wanna do is to bring diversity on stage. Diversity on colour, on designs, on shapes and on personalities.”, the Se’tyo and Yummy Gummy owners tell us. “We don’t intend to be like all the others, we wanna create something new, an open world, ready to explore”. Each event provided Se’tyo with an opportunity to reveal new must-see designs and patterns to the audience and world.
A Weekend in Prague
“We were super happy to have the opportunity to show our most recent designs in Prague for the Prague Fetish Weekend”, Yuki excitedly informs us. “Our first show in front of a big crowd revealed items from our current ‘Bringing the Colours Back’ collection, which was launched back in May and contains our own fashion pieces”, she continued.
With its focus on fashion, within and beyond the kink scene, and aiming to show that latex can be more than just a kink material, Se’tyo carefully chose the ‘Colours’ moniker for the collection. Ruka explains to us that, “as the name says – we want to bring the Colours Back into the latex scene, what we do with our sheets and our fashion collections”. This is highlighted throughout the range, combining both elegant cuts in dresses, tops, skirts and bottoms for both male and female in those iconic Yummy Gummy colour tones and patterns.
A number of performers took to the Prague catwalk, walking elements of the recently launched collection to the packed venue, to huge applause.
Avantgardista, Munich
After the huge success of their appearance at Prague Fetish Weekend, Se’tyo once more took their latex apparel onto the catwalk. “Also we are very proud to have already been able to present our follow-up collection for the first time in Munich for Avantgardista.”, the pair informed us. “This collection is called ‘Winds of the World’ and features a world trip through the medium of latex, inspired by our own trips and stories.”, a unique and thought provoking concept, we are sure you will agree.
The annual event draws crowds from across the globe to the German city for a weekend of alternative happenings.
Se’tyo’s designers have taken great inspiration from their travels and experiences to create an innovative and experimental ensemble. “Whether it’s an elegant dress as you might see at a classy Florida dinner gala, a cocktail dress as if made from antique Greek white marble, a bold, golden vest, straight from the Paris fashion grounds or even a classic Scottish kilt.”, Ruka explains to us. “All this and more is possible with latex – and this is also just a first glimpse into our new collection. More will be on stage soon, we will confirm the next dates on our website and social media as soon as possible.”, something we are sure to keep an eager eye out for.
In tandem with the ‘Winds of the World’ range, Se’tyo also unveiled an eye-catching new latex sheet, Yuki tells us; “Also, we wanted to present you our Crystal Clear sheet colour on stage for the first time, a clear latex beyond the typical yellow shade – silver grey and icy.”. The ultra-transparent latex, ideal for ethereal designs, and avant-garde latex fashion, is a site to behold and is sure to be a regular feature within garments over the coming months.
So what were their duo’s favourite garments? “Two dresses from our very special Haute Couture line ‘Once in a Lifetime’ – one inspired by Japanese Gothic Lolitas and the other inspired by cherry blossom, ‘Sakura’ in Japanese.”, the Se’tyo ateliers tell us. “We love this season and wanted to make these flowers wearable. ‘Once in a Lifetime’ is a special product, where we take all our time and effort in creating one-of-a-kind projects, individual for a specific person. No outfit will be reproduced, all are unique.”
With further launches, including the afore mentioned Crystal Clear Collection on the horizon, and with more plans to showcase their garments across the globe, 2026 is gearing up to be quite the year for Yuki and Ruka at Se’tyo.
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